As a newbies blogger, you might be wondering how to get your Site to rank on Google first page.... Well its Never Easy, but i assure you that with KeyWord Research, it is supper Easy.
Ok Lets Look at The Meaning Of KeyWord Research
According to Wikipedia
Keyword research is a practice search engine optimization (SEO) professionals use to find and research alternative search terms that people enter into search engines while looking for a similar subject. Search engine optimization professionals research additional keywords, which they use to achieve better rankings in search engines. Once they find a niche keyword, they expand on it to find similar keywords. Keyword suggestion tools usually aid the process, like the Google Ads Keyword Planner, which offers a thesaurus and alternative keyword suggestions or by looking into Google Suggest.In Other Words, Keyword research is the process of discovering words and phrases that people use in search engines with the ultimate goal of optimizing content around those terms.
Read Also: Everything You Need to know as a Publisher on Google adsense
Now The Question here is
Why is Keyword Research Important for SEO?
Answer: Keyword research impacts every other SEO task that you perform, including finding content topics, on-page SEO, and outreach and promotion.
That’s why keyword research is usually the first step of any SEO campaign.
Okay lets Now Discus on How to choose the Right Keyword....
Well, you’d want to ask yourself: ”What topics do people search for that are related to my business?”
Some topics that come to mind would be things like:
- Social media
- Email marketing
- Website traffic
- Content marketing
- Blogging
- PPC etc
First you should use Google and YouTube Suggest "See Screenshot Below:
You can Alternatively Use Other Search Engine Suggestion like
- Bing
- Yahoo
- Ecosia
- amazon etc
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Secondly, Use Google AdWords Keyword Tool
The next tool up is the commonly referenced Google AdWords Keyword Planner. If you have a Google account and, better yet, an AdWords account, I would suggest signing in to those once you arrive on the Google AdWords Keyword Tool to get better results.
Note That: Inputting your search term with the added punctuation will change the traffic volume for Global and Local Monthly Searches based on the approximation of traffic that a keyword gets on Google.
Another bigger strategy in ranging your blog on a good position on google search engine is commenting on Popular Internet blogs/forums..
Below are 5 Keyword Research Tips to Help Your Rankings on Google!!
1. Know Your Customers
Before you create a list of keywords to target, you must know who your customers are and what they’re looking for when searching online for your products or services. If you haven’t created buyer personas for your customers, now is the time to create at least two buyer personas for your main target audience.
After you’ve identified the personal traits of your ideal customers, think about the different ways that they are searching for what you offer. Map out their research process and buying decision and make sure that you have something to offer them at every stage of their buying process.
2. Analyze the Keywords You’re Targeting
Once you have a clear idea of exactly who your customers are, it’s time to do keyword research and find keyword phrases that will be of interest to searchers. There are many SEO tools that can help with your keyword research.
3. Analyze Your Competitor’s Winning Keywords
The whole point of SEO is to outrank your competitors on search engine results. But before you can create a plan to outrank your competition, you need to find out who your competitors are and how they rank for the keywords you’re targeting.
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4. Put Keywords in the Right Places
Your keywords, including phrases, must be placed the meta titles, descriptions, headings on your page and used in the written content of a web page. When using keywords, try to put them towards the front of the copy.
Every page on your website is an optimization opportunity. Don’t just optimize your home page.
5. Can You Rank for Special Features?
Google has added some fun and helpful features to the top of their Search Engine Results Pages (SERPs). Instant answers/answer box, featured snippets, reviews and videos often show up at the top of search pages on Google.
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